Project Details:

Brand Research & Positioning

Discovery & Inspiration

Messaging - oneliner & mission statement

Logo Marks

Brand Illustrations and Pattern

Tagline creation and Design

Color palette

Font Suggestions

Objective:

To create a branding experience that makes their audience feel confident and unique as they purchase, follow along and wear their jewelry - an identity that is clean, modern, effortless and witty. 

La Nave is a new up and coming online jewelry curator. It is a place where women can find classic, yet edgy pieces of jewelry that are well made and transparent so that they can dress the way they want to, confidently and uniquely.

Follow along here: www.instagram.com/lanavejewelry 

LA NAVE JEWELRY

“The in-depth questionnaire and brand building process helped me remain focused to create a brand that is specific. I love how my brand book turned out, having something professionally created that’s unique in comparison to my competition is huge.”

- Peighton

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